The Brand

We are more than our environment

The concept of Pretty&Ghetto extends beyond just beautiful faces, big mouths, and shaking tables. It’s about getting us seated at the right tables or even creating our own so that we are not forced to sit where we are not welcomed.

My vision is to create a sisterhood, a movement, and support system for minority women as they work towards healing generational trauma and discovering their dreams and passions so that we no longer have to live in survival mode. The more we work on ourselves and our goals the more representation we see of us in the world. Wearing the P&G brand signifies a commitment to break free from limiting beliefs and embrace a more fulfilling life. Whether you are still on the journey or have already accomplished your mission, as a Pretty&Ghetto girl, you are part of a powerful movement of women changing the world.

Keisha A- Founder and Creator of Pretty&Ghetto

The Offer

We are a products and services business, tailored to elevate your experience. From stylish apparel to personalized coaching, our offerings are crafted to inspire and support your unique journey. Dive in and embrace our empowering and stylish vibe!

  • Products

    Our products aim to build recognition and a sense of community among all who wear them. With each purchase, you play a role in supporting a movement that celebrates and empowers women of color. Let your style speak volumes and become a part of something beautiful. Start shopping now and become the force for change!

  • Services

    Elevate your experience with our services, meticulously crafted to cater to your specific needs. Whether you're an individual seeking personal development or a business owner striving for success our tailored solutions are here to guide and empower you on your path to greatness.

What Is

The Mission

Is to empower and uplift women from underserved communities by transforming their stories of resilience into a source of strength, beauty, and inspiration. We create spaces for growth, self-discovery, and sisterhood, where women can embrace their journeys, own their power, and thrive unapologetically. Through community, resources, and authentic connection, Pretty&Ghetto is dedicated to turning pain into purpose and ambition into reality, guiding every woman to rewrite her legacy with pride and purpose.

Explore Products

The Values

Living by values ensures your integrity remains steadfast, preventing you from veering away from the inherent beauty placed within you by God. These principles serve as the cornerstone of your character. Here are three essential values for every Pretty&Ghetto woman to embrace.

  • Class

    Pretty&ghetto girls carry themselves with dignity and grace. Our origins in the inner city do not justify acting without self-respect. While occasional moments of craziness may arise, we strive to predominantly embody class in our demeanor.

  • Mission

    Every pretty&ghetto girl should pursue a meaningful purpose. It's time to desire more for her life, rather than simply existing and engaging in fruitless activities. Instead, she strives to manifest the vision that God has instilled within her. She understands that this mission is not solely for her own satisfaction, but to create a significant impact that improves the world.

  • Sisterhood

    We are a sisterhood that supports each other instead of tearing each other down. When you see another pretty&ghetto girl, uplift her and let her know she's your sister. Life can be tough, but together we can support each other's journeys and make a positive impact.

What is

The Goal

is to create a vibrant community that inspires and equips women from underserved areas to embrace their full potential. We aim to provide resources, support, and opportunities that turn challenges into stepping stones for success. By fostering connections, offering guidance, and celebrating each woman’s journey, we strive to empower women to break barriers, build confidence, and lead lives of strength, resilience, and purpose. Together, we are building a legacy of growth, pride, and unapologetic ambition.

Explore Services